Email

Tips For Building Your Email List

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Tips For Building Your Email List So you wanna know how to build your email list? Sweeeeet! Let’s get started. BUT, before we actually start – do you even know who you’re trying to talk to? Do you know what they want? First and foremost, you have to have your personas sorted. We’ve got a […]

Email

Should You Segment Your Email List?

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Should You Segment Your Email List? Short answer: YES!  If we consider email to be another platform to market to your customers on, it makes sense that you should take a similar approach to what you’d have on any other platform. The ads that you serve your customers don’t have a ‘one size fits all’ […]