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Campaign Objectives: Which One Should I Use?

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Campaign Objectives: Which one should I use?    Onboarding clients allows us to see how most business owners and marketing managers set up their ad campaigns within  Facebook Ads Manager. We commonly see you either running boosted posts or just traffic campaigns. No wonder you need our help!    This is the first decision you […]

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Basic Social Media Strategy Roadmap

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BASIC SOCIAL MEDIA STRATEGY ROADMAP Here’s what a basic Social Media Strategy should include: You’ve probably heard that a baby’s first few steps are a big moment in someone’s life. It’s the beginning of a life full of adventure and excitement. You have to crawl before you walk and then walk before you run. That’s […]

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6 Persuasion Techniques That Work Wonders in Our Ads. 

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6 Persuasion Techniques That Work Wonders In Our Ads.  When it comes to Facebook ads, what is the one thing you struggle with the most?   Ideas? Relevancy? Personalisation? Creating? We’ve honestly heard it all, heck we’ve been there ourselves. It’s taken a lot of time and correction to get to where we are but […]

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Marketing Tips For Right Now!

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Marketing Tips For Right Now!   Well team, it’s here. The lockdown has reached New Zealand, and that means many changes to how we go about our lives and our businesses, obviously. No news there. As a digital marketing agency, we’re developing plans on how to adapt our clients’ marketing plans to this new temporary […]

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FREE Customer Avatar Worksheet

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FREE Customer Avatar Worksheet When it comes to brand awareness, developing customer avatars (also known as a persona) is important because it allows you to create tailored content to your target audience based on their specific wants, needs and pain points. It’s how you can learn the language you need to connect with people and persuade […]

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The 4 V’s to Content Creation

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The 4 V’s to Content Creation We all have that specific dream. What if it were as easy as starting a social media account, gaining thousands of followers, posting our products and boom, thousands of purchases later…we become rich.. We become… successful? You know what? It’s possible, but it takes hard work and patience. This […]